How Compelling is your Businesses Vision?

James Law’s - Etesian Group

You can find the Etesian Group at www.etesiangroup.com.au

Contact James Law on 0409 199 547

I can also be found on Twitter and Linkedin

Location – Perth Western Australia

Client base includes Western Australia, South Australia and Northern Territory.

“Key Principles to consider when running any Business”

 Clear Compelling Corporate Vision

All stakeholders must be able to take ownership of, and focus on a clear, inspiring, meaningful and believable vision of the entity, its purpose, people and mission. Vision statements must be uplifting and believable. Such statements must inspire stakeholders to fulfill them.

Empowering manpower

An entities workforce must pursue inclusiveness, creativity, passion, excellence and professionalism. For its part the business should pursue the best possible people, realizing that its success is merely a function of their ability. Quality people will inevitably pay for themselves because they will have an inherent need to do well and for them to be a part of a successful operation.

Communication

Communication both internally and externally must be honest and transparent. It must engender confidence and belief. All stakeholders must be able to have faith and trust all communication. Communication must also be capable of (as appropriate) challenging, empowering and inspiring.

Proactivity

Organisations must act with a sense of urgency. Tasks, actions and projects must be guided, clearly communicated, obstacles must be overcome and success must be recognised. Such activity must also be balanced, considered and professional.

Professionalism

The pursuit of success and should never be at the expense of quality, honesty, or other intrinsic standards. It is always better to over-deliver than to disappoint. People who are disappointed rarely buy at the same business again, nor do they tend to stay with employers who promise more than they deliver.

Customer Loyalty

Great businesses are built on repeat business. It costs a lot more to win a new customer than it does to retain an existing one. Additionally happy customers are a businesses best form of advertisement. Creating a great customer experience by going that little bit further, ensuring customers believe and trust a business, by delivering service excellence, a business will ensure its success.

By way of example……

The John Hughes Group in Victoria Park, Perth is the largest selling single location motor vehicle retailing company in Australia. Given the comparative sizes of Perth to Sydney and Melbourne, this is no small achievement. John Hughes company philosophy is………..“We are a friendly and efficient company, trading with integrity and determined to give our customers the very best of service.”

Says it all……….

Cheers

James Law

0409 199 547